Logo

M.

my logo variant

basis: a symbol denoting a chariot / thunder / positive fire ("the author is on fire") etc.

in traditional ornament (including that of Nizhny Novgorod) it is used as an image of structure and rapid movement, conquest, victory, qualitative purity; associated with the sublimation of passionate "masculine energy" :) (warriors, troops, activists, etc.). photographed on the Vetluga — the central element of the ornament on an old bathhouse

the colloquial nickname for the encyclopedia that may (and should… :) arise among the people in connection with such a logo — the Fan (throw %something% into the Fan) .. I think this corresponds rather well to the essence of the process — an information site where you can throw (embed, paste) fresh information, for example about Shantsev, and it will cause a public stir (*)

Reminds me of Udavov's "throwing shit into a fan." Hey, can you send a link to the original ornament on that lopsided bathhouse? Ilya

- M.

my photo (already showed it at the office) :

[1]

the classic — from a book on decorative house carving:

[2]

>Reminds me of Udavov's "throwing shit into a fan."

that's exactly what I mean. remember all those arguments about how a popular phenomenon gets reduced to a simple concept. for instance, nn.ru is colloquially called "nnyuru," "Auntie Nyura" — rather dismissive

for any potentially popular phenomenon it is important to embed a favorable subconscious image and an archetypal symbol to support it

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"The Wheel of Jupiter is a depiction of a six-petaled rosette or a wheel with six spokes, which we regard as one variant of the solar sign, known in three principal forms: a wheel with four spokes (fig. 1), a wheel with six spokes (fig. 2), and a wheel with eight spokes (figs. 3–4). The meaning of the six-rayed sign (fig. 2) appears the most generalized, associated not only with the sun but also with the sky, storm, lightning, and thunder. Its solar nature is evident, for instance, from compositions in Russian decorative woodcarving, where the sun is depicted in three main phases: rising (with many rays), setting (likewise), and at noon, at its zenith, depicted as a wheel with six spokes drawn by two horses.

The second, celestial-thunderstorm nature of the sign is attested by a most remarkable ancient Slavic calendar of the fourth century BCE, in which the symbol of a wheel with six spokes marks the date of 20 July — the day of the pagan god of thunder. In Russian and Belarusian decorative woodcarving, the six-spoked wheel sign is widely known as the thunder sign. It is placed on the bargeboards of izby (traditional wooden houses) as protection against thunder, so that lightning will not strike the house.

Ethnography gives us numerous examples of this sign's use. It is placed on salt cellars, on chests and trunks (for dowries), on children's cradles, on looms, on ritual ladles and cups — in general, on all those objects that require special protection.

From all of the above flows a well-founded conclusion: that the six-rayed sign was the most generalized, associated not only with the sun but with the sky in general and with the lord of the sky, whose power manifested in lightning strikes and was accompanied by thunder. But why is it depicted as a wheel with six spokes, and not, say, as a bolt of lightning? On this matter there are two theories:

1. In southern regions, snow lies only in the mountains. The mountains, with their snow-capped peaks, touch the sky — and thus snow lies in the mountains. The pattern of a snowflake is varied, but most commonly it is a wheel with six rays, less often twelve, even less often three. Four and eight rays never occur. The snowflake is rendered by means of an ideogram repeating the basic structure of the six-rayed snowflake. The merging in a single sign of the solar wheel and the six-rayed snowflake pattern allows three interrelated ideas to be expressed: the idea of the sun, the idea of the sky (the upper space touching the earth at snow-capped peaks), and the idea of a rolling wheel.

2. The second theory concerns the resemblance of the six-spoked wheel to ball lightning. Ball lightning possesses the most destructive force. In ancient Slavic decorative woodcarving the thunder sign is widely known in the form of a wheel with six curved, flaming tongues conveying the wheel's rotation. It is also called the pomegranate apple (inside a pomegranate there are six chambers).

Consequently, the symbolic depiction of the sky and its heavenly ruler in the form of a wheel with six spokes may have originally arisen in southern regions, where pomegranates grow and where snow is associated above all with mountains that reach up to the sky.

In ancient Slavic mythology, Jupiter's counterpart was Perun, though he is dated to a later period (closer to the Christianization of Rus'). He was preceded by Rod — an all-encompassing deity, creator of the universe, who breathes life into people. Consequently, the symbol of the wheel with six spokes can confidently be called the symbol of Rod."

"The Kolovrat (sun-wheel) — a Slavic solar symbol depicting the sun rolling across the sky. The Kolovrat, like other solar signs, is associated with the acquisition of both material and spiritual goods and their multiplication. It represents the masculine principle."